VetFran Toolkit

Congratulations! You have now entered VetFran Toolkit!

We are so glad that you have taken the first steps in realizing your dreams of becoming a franchise business owner!

The VetFran Toolkit is designed to teach you about the franchise industry and supply resources to help veterans succeed in their business goals. Once you have reviewed all of the resources in the ToolKit, you can submit a request to be assigned a mentor and get advice from an experienced franchisor or veteran franchisee. To request a mentor or to become a mentor, click on “Join the Mentorship Network” at the bottom on the page to get started.

1.The VetFran Directory
The VetFran Directory lists over 650 plus VetFran member companies and their discounts for veterans and military spouses. You can search by industry and click on the company link to find each company’s VetFran discount in their profile. If you find a company you are interested in simply fill out the form on the right side of the company’s profile page or contact them directly through company website.

2. Franchisee Personality Type Profile
This accurate and easy to use assessment tool helps veterans determine their potential for success as a franchisee and to identify and explore the types of opportunities at which they may have the greatest chance for success.

3. An Introduction to Franchising
This will help a prospective franchisee understand the very basics of franchising with questions such as: What is a franchise? What are common franchise terms? What are the alternatives to franchising and the advantages and disadvantages of owning one? And what are the legal issues in franchising?

4. IFA Franchise University
The “Franchise Basics” and “IFA Franchise Toolkit” courses are free to you.  The above link has recently been updated. Please contact Tortal support if you experience any issues with the content of this website. 

5. Making the Franchise Decision
This workbook by Michael Seid, co-author of Franchise Management for Dummies (Wiley, 2017), is a tool to evaluate franchise opportunities.

6. The Federal Trade Commission’s Consumer Guide to Buying a Franchise
The Federal Trade Commission, the nation’s consumer protection agency, has prepared this booklet to explain how to shop for a franchise opportunity, the obligations of a franchise owner, and questions to ask before you invest.

7. Financial and Other Small Business Resources for Veterans
This page is a resource for financial and small business resources that include state, local, federal, and public funding sources, verification process for Veteran-Owned Small Business from the SBA and VA, and other general resources for veteran entrepreneurs. Once you are done researching, you can return to the Toolkit and continue your research. Click here to view Financial and Other Small Business Resources for Veterans.

8. The VetFran Video Library
The VetFran Video Library features videos designed to enable veterans to understand and assess franchising and its opportunities.  Covering the fundamentals of franchising, legal issues, franchise finance and more, the videos offer best-in-class education from the perspective of industry leaders and Board members of the International Franchise Association.

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